Le Cordon Bleu is an internationally known culinary education brand. The Career Education Corporation owned Le Cordon Bleu Schools in North America consisting of 17 different campuses serving approximately 9000 students.
Le Cordon Bleu’s primary online property, Chefs.edu, was starting to show its age. Along with our graphic designer, we came up with an all new look and feel for the main interaction point of the brand. Turning away from old standards and looking toward the incoming students and target audience, a much more visual and interactive experience was created.
Marketing to a national market requires lead generation pages that serve multiple purposes and appeals to a broad market. Matching the styles of the new primary website design, a modern landing page template was created for quick development time.
